Partnership: Val Thorens, our new sponsor

Serge Betsen Academy signed a partenrship with Val Thorens.


During the 6 Stations tournament which took place for the first time last year, Serge Betsen met with the ski resort of Val Thorens. It is the highest ski resort in Europe (2 300 m high) and the peak of the largest skiing area, les 3 Vallées (600 Km of connected ski runs).

Serge Betsen Academy and Val Thorens are now partners, on the basis of their common values of sharing, sport, health and education.  Various actions will be set up this winter, such as a solidarity-based shop through the new Val Thorens e-boutique (clothes collection and Freegun/Val Thorens accessories).  For each sale, 1€ is donated to the charity. The Val Thorens United/ Freegun collection is available on and on some of the station’spartners (a list is available at the Tourism Office). 

This support will enable the charity to finance an important part of its projects in Cameroon for 2014, which marks the 10th anniversary of Serge Betsen Academy.

The chairman’s message

“I’m delighted to have signed this partnership with Val Thorens. On the one hand, it highlights the work that has been done in Cameroon for 9 years, and on the other hand it promotes a great ski resort. which will provide essential funds to develop the charity’s activities. That is why I want to deeply thank Val Thorens for its generosity, as well as well as our volunteers in Cameroon, France, the UK and the USA for their daily work with the sole aim to help children to build a better future in a difficult environment”.


Additional links

USA : SBA arrives in the USA

SBA entrance on US ground thanks to its founder, Serge Betsen.

Early September, Serge Betsen visited the United States to take part in the Beyond Sport annual summit as an ambassador. Beyond Sport is a global organisation that promotes, develops and supports the use of sport to create positive social change across the world. During the summit, Serge Betsen Academy was officially nominated as a member of “Global Rugby Collaborative” – a US group which tries to “Create a Better World Through Rugby”. This nomination strengthens the creation of a SBA office in the USA, that will mainly aims to raise funds for our Cameroon projects.

During Serge Betsen’s visit, the French Lycée Rochambeau in Washington DC donated a $ 3 500 cheque to help the charity, and we thank them for this great support.

Finally, the former international rugby player held a training session in a US rugby club while promoting the actions of the charity.

2013 is the year of the official entrance of SBA and its founder Serge Betsen on US ground. Tha aim of SBA USA 501 (c) (3) is to raise funds for the organisation’s global mission : help children through rugby-education-health. 

_DSC4905 [640x480]









More pictures here: